The Brand
Emptycupmusic is a young Australian sample library, driven by a musician known as ‘flatwhite’. The library is made for producers and other musicians. As the musician said, his music is inspired by dreams. Slogan of the musician is ‘less is more’. Nickname ‘flatwhite’ comes from the favourite coffee drink of the musician — flat white. It was made in Australia for the first time and became one of the most popular coffee drinks there.
The Task
I was asked to design minimalistic visual identity with a hint on music and a cup of coffee. The musician described his brand name as his philosophical attitude to music and creative process: the cup can be full while you start the creation process, but after you had finished — your cup is empty and can be filled again.
Designed by Liubov Volkovа.
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I am available for projects.
Please, contact me in any convenient way:
liubov.vik.volkova@gmail.com or facebook
